Sustainability Report Analysis: Burberry
Pioneering Women Series: our series amplifying the work of women that work in sustainable luxury, this week we take a look at the Burberry Sustainability Report.
Seems in the same way that this was a big election year it was a big year for Luxury CEO changes. The Burberry story is no different. What's striking and different is to the previous series posts is the strength of the financial position in the last 5 years.
This year's financial picture tells a different story. Revenue is down 20% and Operating Loss is £41m (H1 FY 2025), with that came reports of hundreds of job losses ~400 reported (The Business of Fashion). New CEO, Joshua Schulman has shared the new strategy- Burberry Forward, repositioning core products, heritage and other aspects (link will be in the comments).
New CEO, Joshua Schulman appointed from July 2024.
- Succeeded Jonathan Akeroyd who was CEO from 2021.
- Environmental and Social Responsibility Report is integrated into Annual Report to show how these factors inform business decisions and create long-term value for stakeholders.
- Glassdoor Rating: Joshua Schulman- 68% approve of CEO.
Progress report included:
- 55% Key raw materials in products certified or responsibly sourced.
- Successfully implemented a traceability pilot for cotton, wool and synthetics with key suppliers.
- 43,000 products were repaired or refreshed.
- Launched first product upcycle programme.
- 93% reduction in scope 1 and 2 emissions.
- Sustainability Principles to reduce impact of events, visual merchandising etc.
Sustainability Strategy: Burberry Beyond
- Product: Responsible craftsmanship- certified and responsibly sourced key raw materials, Circular Business Models, zero plastic packaging.
- Planet: Net Zero by 2040, protect nature, Embedding sustainable manufacturing across supply chain.
- People: Champion Diversity, Equity and Inclusion and people in supply chain.
- Communities: Positively impact young people- inspiring & volunteering.
Well done to the Burberry Sustainability Team and Giulia Njonga and Vittoria Marchi.
❋ Women in Sustainable Luxury is part of Fluxury. Pioneering Women Series was first published on the Women in Sustainable Luxury LinkedIn page.
